In September, a California judge ruled that Apple had to stop blocking outside payments in App Store apps. And now we’re seeing what the future might look like.
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Apple won its App Store District Court case against Epic Games on all counts but one. Judge Yvonne Gonzalez Rogers ruled that Apple must drop its “anti-steering” policy, an absurd set of rules that prevents an app from even telling a user that there’s a world outside the App Store. And now, app payments company Paddle has already shown off a number of alternative in-app payment systems intended to replace Apple’s.
“Alternative payment options allow customers to interact directly with software vendors, providing better customer service and a personalized approach to each customer,” Oleksandr Kosovan, founder and CEO of MacPaw and Setapp, told Lifewire via email.
Current App Store rules state that all purchases must be made using Apple’s built-in in-app purchase system. That includes in-app subscriptions, purchasing in-game currency, or just plain old feature unlocks. However, Apple does allow some apps to circumvent these rules.
