Apple has been continuously improving the Safari browsing experience over the past few releases. We got the ability to use tab groups, move the URL bar, Safari backgrounds, tab groups, and more. iOS 17 focuses on personalizing the overall OS experience based on the user’s needs and requirements. That’s why we now have Safari profiles.
Create and Use Safari Profiles in iOS 17 on iPhone/iPad
This new feature lets you create different profiles for the native browser for different workflows. You can create profiles for work, personal browsing, and even based on your interests, whether it’s entertainment, science, news, and more. But what makes Safari profiles unique and different from tab groups? Let’s find out!
Safari Profiles are a new way to personalize your browsing experience by allowing you to create different profiles based on your workflows, interests, and more. These profiles are self-contained and keep your history, extensions, cookies, tab groups, and favorites separated across different profiles.
This is where profiles differ from tab groups in Safari. While tab groups can contain different browsing sessions, they still share history, cookies, extensions, and favorites across groups. However, profiles let you create unique browsing experiences that can be specific to your interests and workflows.