The tradition of Follow Friday began in 2009, when an X (formerly Twitter) user named Micah Baldwin thought it would be a good idea for everyone to suggest people to follow in tweets. He decided to do it on Fridays and called it "Follow Friday." Another user suggested adding the hashtag #followfriday, which other X users later shortened to #ff.
Trump returns to X, formerly Twitter, for interview with Elon Musk
The idea of Follow Friday is to suggest who you should follow on the social media platform by sharing the usernames of your favorite Twitter users, the people whose tweets you find interesting. It’s all about helping people gain followers on X and discovering new people to follow.
Follow Friday is an informal, loosely organized system that requires no registration or special formatting to participate. Some consider it a game because it is mostly for fun, though as advertisers discovered the feature and the Twitterverse grew, the community has become more detached from the fun aspect.
If you want to participate in Follow Friday, you can do the following: