Web hosting company GoDaddy is entering the contactless payment market with a new feature that lets small businesses accept payments via iPhones.
How to Set Up GoDaddy Payments on Your Websites + Marketing Site
GoDaddy has partnered with Apple to make this possible, using the latter’s tap-to-pay technology on iPhones. In other words, you’ll need a compatible iPhone model to set this up, or even make a payment as a customer. In a world where many small business owners are forced to use cumbersome hardware to accept payments, this can be seen as a convenience, though.
GoDaddy says the payment process has been completely streamlined, and business owners can download the app, sign up and get started in “just a few minutes.” The company adds that businesses can now accept “all types of contactless payments in person.”
For this reason, businesses using this technology can accept debit payments, credit cards, Apple Pay, and many other digital wallets. This feature is built on Apple’s own Tap to Pay format, so data privacy is a key pillar of the design, both for the consumer and the business owner. The tools do not store card numbers on the device or servers, and GoDaddy uses advanced encryption to further protect data.