Google has launched a new initiative that helps consumers learn more about the ads they see while browsing the web.
Google Ads Transparency Center Tutorial | Free Google Spy Tool
The aptly named Ads Transparency Center is a searchable database of all ads verified by Google. It provides all sorts of useful information to help people make informed purchasing decisions, such as other ads the company has placed, the ad’s format, the start date of an ad, and more.
The information is so robust Google says the new hub will allow you to learn a great deal about the advertiser without visiting their website and, more importantly, buying their product. In theory, this should increase consumer confidence when shopping through targeted ads.
Google has also made it easy to visit this magical Ads Transparency Center. You can visit the hub directly through Google or encounter a more personalized version when you see an ad. In these cases, just click on the three-dot menu next to the ad to see if the business is verified.