It’s not every day that we see an app making waves in the social media space and that’s what makes Clubhouse so special. While Instagram and TikTok focus on their visual ways, Clubhouse changes the narrative by focusing on audio, taking inspiration from the podcast format. Let’s dig deeper into the inner workings of this exclusive app to understand how it works. Here’s everything you need to know.

Clubhouse’s creators describe it as a new type of network based on voice. It’s an exciting proposition because the market is saturated with platforms that are so thoroughly focused on visual communication and interaction.

This is a social media platform that is all about audio and nothing else. No one will see you, there is no judgement based on appearance and the whole aspect of making eye contact and having to focus on the crowd disappears, creating a new group of users who find this way of communicating the most comfortable.

The appeal is great, as the app has 6 million users so far and is still in beta.