Facebook is venturing into artificial intelligence by creating its own technology, but experts say it could benefit both users and the company.
Meta Explains How AI Is Influencing Facebook and Instagram Feeds
The new AI project, which Facebook calls SEER, was able to see and recognize more than a billion public images on Instagram. While SEER is currently just a research project, there are plenty of applicable applications for this kind of AI in social media, from accessibility to content moderation.
“Facebook could use this model to build user-facing products powered by AI for specific use cases,” Matt Moore, vice president of product management at Zype, wrote in an email to Lifewire.
Facebook said SEER (which stands for SElf-supERvised) was able to outperform existing AI models in an object recognition test. According to the social media company, SEER was able to achieve 84.2% accuracy in image tests.