There are many ways to promote a graphic design business. Some are more time-consuming than others, but if you want to grow your business, you should commit to spending at least a few hours a week on these marketing techniques, even after you have as much business as you need.
Freelance Graphic Designer – How to Make Your First Year a Success
Many of the methods listed below are low cost or even free and can lead to increased brand awareness for your business and new customers.
There’s no better way to promote your skills than to let your work speak for itself. When your line of credit appears with the work you do, you can spread the word about your services faster. In many cases, your clients would give you your contact information in the event of an inquiry, but you can skip that step and ensure that people can contact you when your line of credit is mentioned. Always ask clients if it’s possible to grant you a line of credit and make that agreement part of your written contract.
As a designer, you can promote your work while promoting your business with a beautifully designed business card. You’ll want to include your logo, relevant contact information, and a few words about your areas of expertise. Make sure the text doesn’t get lost in the design, but also make sure the design is eye-catching enough to grab attention.
