Data tracking by tech giants is an enduring source of controversy in the industry. It’s no secret that Google tracks you and your data via every avenue available – app activity, web history, location, etc. A large portion of that goes toward personalizing content and ads for you. But not everyone agrees that Google has access to their private data and what they do on the web or in their apps.
Google's #1 Worst Privacy Setting (Change It Now!)
Whether you’re using an iPhone or an Android device, if you want to protect your privacy, turning off your Google Web & App Activity is the way to go. Here’s everything you need to know about Google Web & App Activity and how to turn it off on your smartphone.
Your web & app activity includes a few things: everything you've searched for on Google, sites you've visited in the past, and what you do in Google apps like Maps, Gmail, Play Store, etc. It also includes your interactions with other non-Google apps where you've used Google to sign in, or services that use your voice and audio recordings, like Google Assistant.
Even if you're not signed in to your Google Account, all of your online searches can help tailor ads and content based on your activity.
