Roblox is seeing a significant shift in its player base, with a noticeable increase in older users. During the 2024 Roblox Developer Conference (RDC), the company revealed that 58% of its 79.5 million daily active users are now 13 years or older. This marks 26% year-over-year growth for that age group in Q2 2024, marking a major change in the platform’s demographics.

Roblox CEO David Baszucki emphasized in a news release how this growing age group is shaping the future of the platform. "When Erik Cassel and I founded Roblox in 2006, we were motivated by a question that continues to drive the company today: How do people connect through play?" Baszucki emphasized the company's commitment to expanding globally, creating experiences for all age groups, and growing Roblox's in-game economy.

This isn’t the first time Roblox has reported a surge in older users. In 2023, it announced that 55% of its users would be over the age of 13, with the fastest-growing segment being the 17-24 demographic. With the 13+ player base now making up more than half of the platform, Roblox is doubling down on its efforts to serve this demographic.

One of the new features Roblox has developed for this older demographic is Roblox Party, a tool designed to make group play and communication easier. Party allows users ages 9 and up to collaborate and explore their favorite Roblox experiences. For users ages 13 and up with phone-verified accounts, Party also introduces voice chat, allowing for more communication both inside and outside of game experiences. The text chat feature is expected to roll out later this year, with voice chat following shortly after.