The Bally Sports Big Opening Day came with a lot of pomp and circumstance to entice Fox fans to make a smooth transition from their former favorite regional sports channel to one they now have to acclimate to. There is no choice in the matter, and fans are already complaining about the new scoreboard and the delayed launch of the app. But no one said rebranding a regional sports channel was an easy task, let alone a brand that has been around for 25 years with great success.
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Yet Bally Sports is here and whether you like it or not, there’s no choice but to get on board. So what is Bally Sports and how did this brand come to be? Here’s everything you need to know
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According to Fox Sports, Bally Sports is a collection of 19 regional sports channels that were previously part of the Fox Sports roster. The Sports Channel is expected to offer extensive coverage of local games and hometown teams.
