A dominant, and one might even say incredibly successful trend in recent years is short viral style videos. First introduced by TikTok, the concept exploded onto the internet and is now an extremely popular and relevant content style used by millennials and Gen Z.
Everything You Need to Know About Snapchat Spotlight (How Much Money YOU Can Make!)
Social media platforms know this, and Zuckerberg even made it a point to introduce Reels to Instagram to keep up with the times. Now it looks like Snapchat has finally caught on. With the introduction of Snapchat Spotlight, we can be absolutely certain that visual, short-form viral videos are here to stay.
Related: How to Make a Video on Snapchat Without Holding the Button
In short, Spotlight is a TikTok for Snapchat, a specific part of the app for short, viral videos of up to 60 seconds that can be viewed comfortably.
