If you are running an X (Twitter) account for a website, a business or maybe for personal reasons, you need to know if your followers are seeing you and interacting with you. Knowing the best time of day to tweet is essential if you want to get the most out of your social media presence and maximize engagement.

Buffer, a popular social media management tool, published its findings on the best time of day to tweet. The findings were based on X Research using data collected over a period of several years from nearly five million tweets from 10,000 profiles. All time zones were taken into account, looking at the most popular time to tweet, the best time to get clicks, the best time for likes and retweets, and the best time for overall engagement.

CoSchedule, another popular social media management tool, also published its own findings on the best time of day to tweet, using a combination of its data plus data from more than a dozen other sources, including Buffer. The study goes beyond X to include the best times for Facebook, Pinterest, LinkedIn, and Instagram.

According to Buffer's data, the most popular time to tweet, no matter where you are in the world, is: