Why a Subscription-Based Twitter Account Won't Work – Knowligent
Why a Subscription-Based Twitter Account Won't Work

Why a Subscription-Based Twitter Account Won't Work

HomeHow to, TechWhy a Subscription-Based Twitter Account Won't Work

Twitter is seriously considering introducing a subscription option for its platform, but experts say there are still too many unknowns for this to be successful.

Twitter introduces a monthly subscription fee for tweets!

During an earnings call earlier this week, Twitter revealed that it is looking to add a subscription option that would charge users to access specific features, potentially including TweetDeck, an undo send option, and removal of ads. However, many argue that social media platforms aren’t the right kind of services to offer a subscription service due to the many issues they face.

“I believe Twitter and others have a huge problem with trust and transparency right now,” Amy Konary, founder and president of The Subscribed Institute and global vice president of the Subscribed Strategy Group at Zuora, told Lifewire in a phone interview.

“I think they have to overcome this problem if they want to get a lot of people to give them money to subscribe.”