Despite Apple’s claims that the Apple Watch has a brand new design, almost nothing has changed. And that’s just great.
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Take a quick look, and the Apple Watch Series 7 looks exactly like every other Apple Watch to date. The family trait is strong: it’s still a round blob that bubbles out from your wrist, looking more like dorkwear than a dress watch. I can’t tell you how happy I am about that. I have a basic Apple Watch Series 5, and I really don’t like its blob-like, protruding shape.
If the Series 7 had followed the rumors of a sleek new flat design, I would have jumped on it. But with this pedestrian conversion, I can save myself hundreds of dollars and not miss out on anything.
In the early years of a new product category, there’s a tendency to morph and shift before it reaches its ideal final form. The first few iPhone models played with materials and shapes before slowly moving to variations on glass with aluminum or steel. Mac laptops, too, were wild in their early years, but have changed little in over a decade.