Tired of ordering sneakers in your size, only to have to return them because they don’t fit? Neatsy uses your iPhone’s selfie camera to scan your feet, so you always get the perfect fit.
If you pay I will send my photos feet
The iPhone’s front-facing FaceID camera can read depth, creating a 3D map of your face to unlock your phone. Neatsy’s app uses the same 3D scan on your feet. You tell it the brand and size of your most comfortable sneakers, and it combines that with the scan to create the perfect, personalized fit every time. At least, that’s the theory.
"It's essential that we find ways to stop so many returns," Berlin-based fashion stylist Nuria Gregori told Lifewire in an interview. "Even on a professional level, it costs us money and time. On the other hand, I haven't found a single site with a completely reliable size chart. You have to order more than one item to be sure."
According to Shopify, online returns in the U.S. will reach $550 billion in 2020, up from $350 billion in 2017. That estimate was made in February 2019, before COVID closed stores and turned everyone into an online shopper. Not only is that expensive, but it’s also a disaster for the environment, in terms of shipping.
