Twitter's Tomorrow is a new paid service for news about…the local weather?
Twitter subscription service relaunched l ABC News
At first glance, this seems both strange and perfectly logical. And upon closer inspection, local weather news is the perfect way for Twitter to show off its new paid publishing and subscription tools, while expanding its lead as the place to go for breaking news and discussion.
“Twitter is looking to diversify its revenue streams into subscription services, and weather-related content is very marketable,” Dennis Hancock, president and CEO of Mountain Valley MD, told Lifewire via email.
"TV stations are cutting traditional weather jobs because they're running out of money, leaving a gap in meteorology and talent to fill it. The new weather model will be to contract weather experts to do walk-ins and Q&As."
