Co-Editor-in-Chief, TV

Fire Country is coming to Netflix. Season 1 of the hit CBS drama will be available on Netflix in the U.S. beginning August 1, in a deal brokered by series producer CBS Studios. This is an additional domestic streaming window for Fire Country, co-created by and starring Max Thieriot, whose first two seasons aired on Paramount+. It’s designed to give the show additional exposure ahead of the October 18 premiere of Season 3 on CBS.

Paramount Global has been the most open to content windowing of any vertically integrated traditional media company. CBS Studios has led the way, opening non-exclusive streaming windows for some of its current series on Netflix in the U.S. after the series were sold internationally.

In a similar move, the studio licensed the first seasons of its CBS series Evil and The Unicorn to Netflix in September 2020 ahead of the shows’ second seasons on CBS that had been delayed by the pandemic. The year-long domestic deal was intended as a promotional tool to introduce Evil and The Unicorn to new audiences. (As with Fire Country, Evil and The Unicorn continued to stream on Paramount+ predecessor CBS All Access. In the case of Fire Country, CBS Studios is likely hoping for a double boost for both CBS and Paramount+, as new viewers who discover the series on Netflix will have to head to Paramount+ to watch Season 2, with the upcoming Season 3 available on both CBS and Paramount+.)