For nearly 40 years, the Imagen Awards have highlighted Latinos in film, television and streaming media.
The first Latin American president of the US has STYLE!
But back in 1985, the ceremony's first year, Helen Hernandez, president of the Imagen Foundation, recalls that she and her team were “trying to figure out who to honor, because there really wasn't much to say.”
"We're looking at different levels of entertainment," Hernandez tells Variety, comparing now to then. "It's not just talent, because we want to look at executive producers, directors, writers, composers. Those are all elements that are critical and important to any project."
The Imagen Awards, now in their 39th year, will hold their ceremony on September 8. The idea for an awards show was first conceived in 1983, when Hernandez teamed up with legendary television producer Norman Lear. They enlisted the support of the National Conference for Community and Justice (formerly the National Conference of Christians and Jews) before later striking out on their own.