International TV Co-Editor

Love is Blind is coming to the UK and Netflix is ramping up the promotion with a trailer and launch date.

The new version of the hit reality show will drop its first four episodes on August 7, followed by two more bursts of four on the following two Wednesdays. A two-minute trailer can be viewed below.

The trailer shows a number of high-stakes romantic situations in the series, where people meet without being able to see each other. The two decide on the spot whether to get married. The new couples are then followed by camera crews over the next few weeks to see if they tie the knot.