Republic Records has named Eddie Sears as its new executive vice president of creative, Republic President and Chief Operating Officer Jim Roppo announced.
Eddie Sears in What's Poppin' – interviews with IED alumni
Sears will lead the creative team and work closely with the entire label, focusing on visual presentations, brand storytelling and artist development.
Sears was creative director at Ultra Records for nearly a decade, working on projects for artists including Benny Benassi and Steve Aoki. Before that, he owned and operated his own creative agency in Milan, Italy.
Roppo said, "Eddie doesn't just immerse himself in the music; he fully immerses himself in each artist's vision. He studies every detail and proactively devises a creative strategy that aligns with that vision. His spirit, energy and creative expertise are unmatched and I am honored to welcome him to the Republic Records family."