Warner Bros. Discovery is shutting down its streaming service Boomerang and moving some of its programming, including many classic cartoon series, to Max.
Warner Bros Discovery continues to divest its assets by closing streaming service Boomerang
According to an email to subscribers, the move for children and families is scheduled for September 30.
It comes the same year as a similar strategic shift by Paramount Global, which shuttered Noggin and moved its content to flagship Paramount+.
Boomerang began in 2000 as a cable network with a series of animated classics like Scooby Doo, Tom & Jerry and Loony Tunes. In 2017, it became a streaming service. In more recent years, it has expanded to include its own programming.
